About Brothink
Brothink builds AI tools and agents for small businesses. We focus on retail and multichannel fashion, where shop owners have to handle too many jobs at once.
Three differences
Built for small businesses
Our tools are written for how small shops actually run: selling through social pages, messaging apps, marketplaces and a physical store at the same time.
Set up on the platforms you already use
Brothink does the setup for you. Agents run on the platform you choose (Claude, ChatGPT, Hermes, OpenClaw) and connect to your own Lark, Google Sheets or messaging apps, with training for your team. You do not have to learn new software.
Clear safety commitments
AI never sends on its own, AI never spends your money, AI never makes up numbers. These three principles are written into the contract.
AI safety commitmentsWe do not build AI for show
Pick one small job that works right away, instead of a big project that only looks good on paper.
AI drafts and suggests. People review and decide.
Permissions, logs, and data used only within the agreed scope.
Try one tool, measure the result, then expand into an agent.
Run on our own shop first
BrotherConcept is the menswear brand of Brothink's founder. Every tool is used on BrotherConcept's real data before it reaches clients.
BrotherConcept is the founder's own brand and is not counted as a paying client.
- Product SKUs loaded into the system
- 676
- Orders used to test the tools
- 599
Jay Phạm
Phạm Minh Hoàng · Founder & CEO
Jay is the founder of BrotherConcept, a menswear brand.
The right AI model for each job
Brothink combines Claude (Anthropic), ChatGPT (OpenAI), Gemini (Google) and open-source models. With providers used through business APIs, data is not used to train models by default. Open Agent can run on infrastructure you control.
AI use disclosureTalk to Brothink
Mon – Fri, 9:00 – 18:00 (GMT+7)
- support@brothink.com
- Phone
- (+84) 39 405 1006
